Ahrefs is a popular and powerful SEO (Search Engine Optimization) tool that provides website analysis and helps in improving a website’s search engine ranking. September 14, 2023. It focuses on the entire funnel (rather than just the top of the funnel) and applies the scientific method—formulating hypotheses, testing these hypotheses, then refining or eliminating them. Why Pronunciation Matters. 取消后,您仍然可以使用您的套餐,直到订阅期结束。. While they are both backlinks-based metrics, UR compares pages to pages, whereas DR compares domains to domains. The new Ahrefs SEO toolbar solves this problem by only loading data for the current tab, and new tabs. في السنوات التي قضيتها مع موقع Ahrefs ، رأيت العديد من أدوات مُحسنات محركات البحث المذهلة والممتلئة بالكم الهائل من البيانات التي. Ahrefs TV publishes actionable digital marketing tutorials on SEO and YouTube marketing. For this guide, we’ll focus on activities related to link building. There are two ways to do SEM. David Stein, VP. Here are 4 tips that should help you perfect your pronunciation of 'ahrefs':. Dakelh, also known as ᑕᗸᒡ,Carrier,Taculli ~ Takulie, is an indigenous language of British Columbia. Learn the MOST Difficult Words in the world: the Pronunciation of Ahrefs As a mid-advanced marketer or SEO freelancer, you will often encounter various tools, including Ahrefs, to assist in your work. Fail to use H1 tags and other headings properly and pages become harder to skim and digest. You’ll know quickly when to make pivots because the data will let you know errors right away. You can enter a seed keyword, a phrase, or a URL and get hundreds of. Founded in 2010 by Dmitry Gerasimenko, it is now one of the best-known SEO solutions available — and used by millions of companies around the world, including big brands like Shopify, eBay, LinkedIn, Uber, Adobe, Zoom and Facebook. Our sof. 207 Multi-Status – There are more response codes that could be 2xx, 3xx, 4xx, or 5xx. e. Three main customer acquisition channels. Research future content ideas with the Ahrefs content explorer. So unlike Ahrefs, SEMrush or Moz Pro, Majestic is all about backlinks. Ahrefs Review. In this case, Videoder is a 64 rating, which is mid-high. Last updated November 14, 2023. SERP Checker for analyzing a keyword’s traffic potential. Backlinks (same as inbound links) are links to a particular web page or resource from other web pages. Join Ahrefs – we're a. Aside from that, Ahrefs has 4 plans to suit all types of businesses. Updated over a week ago. But “backlink checker” grossly undersells Ahrefs as a marketing suite. Search engine marketing (SEM, aka search marketing) is a type of digital marketing that utilizes search engines like Google to get more traffic to a website. Completely free (but you get more out of it if you use Google Ads) Ahrefs Free SEO Tools. Ahrefs empowers users to uncover relevant keywords that resonate with their target audience. It’s also much better for PPC research than either Ahrefs or Moz, and its customer support offering is the most comprehensive of the three products. The majority of keyword research tools are bundled in with other features, for example with Ahrefs or Mangools. Step. Ubersuggest is another Ahrefs alternative with vast resources to help you increase your site’s traffic. It is not enough to create content; you have to promote it so that people know of it and can share, or. How to control credits usage. It will not load data for existing tabs. S. 4:16. Links from a page are called outgoing links (but at the same time, they are backlinks for the linked pages). This SEO browser extension has genuinely transformed my SEO routine, and I can’t wait to share my thoughts, experiences, and real-life examples with you. Ahrefs SEO 工具栏是 Chrome 和 Firefox 的免费扩展程序,可提供有关您访问的页面和网站的宝贵 SEO 数据。. How to Pronounce Ahrefs. Lite: Costs $99 per month and gives you access to 1 user. The target URL splits its rating equally amongst the URLs it. Technical SEO is the most important part of SEO until it isn’t. UR is a page-level metric, whereas DR is a domain-level metric. Redirect tracer with HTTP Headers. . Ahrefs has an extensive keyword tool that enables you to find and analyze keywords for any topic, niche, or industry. Our company’s SEO strategy is fully based on Ahrefs’ tools and tutorials. Ahrefs has been the number one tool in our SEO tool belt for many years. Ahrefs vs. 1 Go to the Official Site of Ahrefs. A content audit is a process where you analyse the performance of all content on your site to determine whether it should be left as it is, updated, merged into another page, excluded from the analysis or deleted. Yoast SEO is cheaper than Ahrefs. *Regardless of how “good” a niche is, you can make almost anything work if you have enough passion and interest in it. How users and credits work. It’s faster and more reliable than the previous version, as it only contains backlinks from sites we’ve crawled in the past six months and unique keywords. Compared to others the price is reasonable. A Ahrefs é usada por marketers das principais empresas do mundo. Its main advantages over Content Explorer are its much bigger index of pages (500B vs. They do this by making your searches more precise and focused. MonitorBacklinks. H1 tags improve user experience in the sense that they’re part of a web page’s hierarchical structure. Last year we increased organic traffic to our website by 250%. 4 billion of those keywords are for the US alone. Ahrefs is a reliable option that offers plenty of easy-to-use tools and applications, including a site explorer, keywords explorer, site audit function, rank tracker, and content explorer. $12/month as a starting point is good, even if the research caps can get annoying. 使用Ahrefs 3年后,我无法想象没有它的工作生涯。. . Choose which keywords to target. Learn pronunciation. How are new plans different as compared to the old ones? What is Organic Traffic in Ahrefs and how do we calculate it? What is the list of your IP ranges? See how much traffic your competitors are getting. 2. com and other retail websites. com is a well-known SEO tool provider boasting the world's largest index of live backlinks that is updated with fresh data every. Step 2 – Create content that aligns with search intent. " The "A" is pronounced like the letter "A," and "hrefs" is pronounced like "refs. An orphan page is a web page that has no incoming internal links on a website. Ubersuggest has a free version that is useful. You can get lucky, but ranking in Google without proper targeting will be. Learn pronunciation. It runs on a scale from zero to a hundred. This is because it covers all of the SEO demands and provides good experiences for users. Partial Match: the anchor text has all words in the query, but not as an exact phrase. Fill your content calendar for weeks, months, or even years in minutes. com also allows you to avail audio name pronunciation, which is a free, fast, and, fun solution to learn how to say anyone’s names from real people instantly. The "A" in Ahrefs is pronounced like the letter "A" in the English alphabet, and the "refs" part is pronounced like the word "refs" without any special emphasis on any particular syllable. As a “by-product” of that, people get better at using the product. Those that use it a bit will cost you $20/month. In this case, it looks like there are a number of definition-type posts: 1. ·. e. Learn word lists for common topics and how to pronounce words correctly in. 2. Even though Moz is a paid tool, it offers a 30-day free trial, letting you try its functionality before subscribing to any paid plan. Moz Pro has four pricing options, the cheapest one being $99 monthly or $79 if you opt for an annual subscription. To find the best keywords to target. " It is a popular SEO tool used by digital marketers and website owners to analyze and improve their online presence Example where I'm using. Pages with mismatched intent: you may have keywords that rank #1 but don’t give the user what. Like Ahrefs, Semrush is a platform created by SEO professionals for SEO professionals, thus ensuring the quality of the tools, their correct functioning and the achievement of short-term results. We are a lean, multinational startup that's headquartered in Singapore. Compared to Semrush’s keyword tool, Ahrefs lacks the more complex tools and insights, and isn’t as accurate as Semrush. 4. Pages about topics that could impact a person’s future happiness, health, financial stability, or safety. Just enter up to ten words or phrases and choose from one of six keyword ideas reports. Ahrefs’ Checker de la Backlink is one of my favorite SEO tools. Google Search Console for finding declining keywords. It will help you improve your SEO campaign when needed. 200k+ SEO professionals across the world use it in their daily work. Ahrefsのエンタープライズプランは、チーム全体にお気に入りのSEOツールを提供し、APIとLooker Studioでレポーティングがより簡単にできるため、私たちにとって画期的なものでした。. How to say Ahrefs in English? Pronunciation of Ahrefs with 6 audio pronunciations, 1 meaning, 2 translations and more for Ahrefs. The generated text combines both the model's learned information and its understanding of the input. Keep in mind that it. It includes tools for keyword. Backlink Profile. 8 Billion keywords”. Right now, Ahrefs Rank #1 belongs to the website with the strongest. New to Ahrefs or feeling a little lost? Start here ;) By Helen and 7 others 8 authors 22 articles. You'll be able to mark your mistakes quite easily. This tool is great for giving your insight as to how you compete against your competitors in terms of backlinks and traffic. 0%. 71 亿 。. In this guide, we’ll cover: Types of organic search results. Ahrefs Rank Tracker tool can help you track your rankings for your target keywords and see how. According to Internet Live Stats, 100K+ searches take place on Google alone every second, implying 8. Today, we update our index with the freshest backlinks on the web every 15 minutes, and our crawler processes up to 8 billion pages a day. The Ahrefs Backlink Checker database comprises 212 billion pages, making it the largest backlink database. Ahrefs gör det möjligt för oss att effektivisera allt vårt SEO-arbete. It is measured on a scale from 0 to 100, with the latter being the hardest to rank for. organic traffic value. It runs on a scale from zero to a hundred. It can assist you in doing your keyword research, site auditing, rank tracking, link building, and competitor analysis. Ahrefs is significantly lower. In Ahrefs’ Keywords Explorer, the Traffic Potential metric is located right next to the search volume. Buy Ahrefs starting just $4. 78K views 7 years ago. Tips for pronouncing Ahrefs correctly. Taylor Rosty, Director Média Digital,Evolution Communications. Covering popular subjects like HTML, CSS, JavaScript, Python, SQL, Java, and many, many more. Enough interest to make it profitable. Public relations (PR) PR is the practice of positively influencing a brand’s perception by managing communications with the media and the general public. Pronouncing. On top of that, you can also use Ahrefs to do keyword research for Google, YouTube, and even Amazon. It's essentially a less granular version of Ahrefs Rank (AR). The difference between branded and non-branded search is that a branded search contains your company, service, or product name, whereas a non-branded search doesn’t. Ahrefs Tops in Keyword Research. Ahrefs' keyword database has 19. Ce service en ligne d’analyse de backlinks, lancé en 2011, est progressivement devenu l’un des outils indispensables en matière de référencement naturel. The higher a website’s Domain Rating (DR), the stronger and more authoritative it is. Q. 7 Technical SEO. The first step of this process is to open Ahrefs’ Site Explorer and paste a competitor’s URL in the search bar. 它的免费功能包括:. ) How to generate thous. Your seed keywords might be “headphones,” “earbuds,” “earphones,” and “beats. When comparing Ahrefs vs. learn ahrefs pronunciation how to pronounce ahre. Includes keyword research for YouTube, Amazon, and Bing. . It is measured on a logarithmic scale from 1 to 100, with the latter being the strongest. What is Ahrefs? – Definition. Use the interactive graph to see how traffic has progressed both globally and locally in 171 countries. DR is a measure of the quantity and quality of the backlinks going to an entire domain, while UR rates the backlinks going to a specific page. The more websites link to the top-ranking pages, the greater the keyword difficulty. The Google Map Pack (also called Google Local Pack and Google Snack Pack) is a so-called rich result that Google shows to searchers to help them find the best result based on location, among other things. The higher a website’s Domain Rating (DR), the stronger and more authoritative it is. It is the highest plan offered by Ahrefs. July 31, 2023 10:33 AM. We create online SEO tools and free educational materials for marketing professionals. The results can be downloaded as a CSV, and are also available on the dashboard. KD is calculated using our own unique algorithm, and it is based on the number of. The principles of ethical marketing include being responsible, honest and transparent in promotional activities, prioritizing data privacy, not engaging in pressure tactics, avoiding using UX dark patterns, using. Paste any relevant ones into a keyword research tool like Ahrefs’ Keywords Explorer and choose a keyword ideas report. 206 Partial Content – Only some of the content has been sent. It has also built the foundation for a series of new widgets. The bigger number means you have scored higher and the stronger page's link profile is. Generally speaking, each domain splits its rating equally amongst the domains it links to. Furthermore, the tool comes with a free trial period. Lite - $99/with a discount if you pay annually. I personally used Ahrefs a fair bit to do backlink checks on competitor websites and my. . Site Explorer: This is one of my favorite ways of implementing Ahrefs. Here’s an example: Learn how to use Ahrefs, the powerful SEO toolset, with this free online course. Ahrefs204 No Content – The request has been sent, but there’s no content in the body. 2. Most SEOs know it as a “backlink checker” that competes with Majestic, Mangools, Moz, and Semrush. Explore the dashboard, features, and functions of Ahrefs and get tips and tricks to improve your website performance. Take a look at this scenario for instance. A Ahrefs é para mim um parceiro no meu trabalho como marketer digital e ajuda-me a parecer uma estrela de rock junto dos meus clientes. Do note that "Each result" means not each specific object of the API response, but the whole response returned for the target domain/URL you request the data for. Existing Integration apps will continue to work as before until. SourceForge ranks the best alternatives to Ahrefs in 2023. Step 2: Review the program terms and conditions. – Definition Ahrefs is one of the tools used by the SEO and Digital Marketing industry. We are a lean, multinational startup that's headquartered in Singapore. Unfortunately, if price is your concern, SEMRush isn't better; they too start at $100 per month and scale up from there. Go to Site Explorer > Overview > General > and tick the Organic traffic value box: If you have Weekly or Monthly selected in this graph's frequency, you need to click Avg. Record yourself saying 'ahrefs' in full sentences, then watch yourself and listen. Tính năng chính của Ahrefs là để phân tích. Overview 2. Ahrefs is a comprehensive SEO tool, which makes it both a valuable addition to your marketing toolset and a beast to learn. That’s why it’s better to use the Traffic Potential metric from Ahrefs instead. 0. Backlink profile in Ahrefs. The so-called 360 marketing campaigns are about promoting a product or service using a cohesive message through multiple marketing channels. All active API v2 subscriptions will stop working on March 1st, 2024. If you haven’t already, make a copy of our content gap analysis template. Với những gợi ý này, bạn có thể xây dựng bộ từ khóa để triển khai SEO cho website của mình dễ hơn, đáp ứng thị hiếu và nhu cầu của người dùng hơn. Learn more about what actions consume credits. ; Record yourself saying 'ahrefs' in full sentences, then watch yourself and listen. the “correct” pronunciation. Compare Ahrefs vs Google Tag Manager. Começar. Here is a list of the most important SEO terms, jargon, and abbreviations you need to know. @ahrefs. Ahrefs là một công cụ hỗ trợ SEO, chuyên dùng để phân tích các chỉ số của website lớn nhất hiện nay. Monitor your ranking progress for thousands of keywords. It shouldn’t, however, be confused with a single-page application (SPA). io and KeywordChef which focus on uncovering low-competition keywords for SEO. A search term (or search query) refers to a word or set of words that a person enters on a search engine like Google to generate specific results. Let’s see what makes this. Advice and answers from the Ahrefs Team. com is linking out to. 1. Ahrefs’ Digest - The Latest and Greatest Content from Ahrefs and the Web. 400. Yes, it’s trillions. Record yourself saying 'ahrefs' in full sentences, then watch yourself and listen. There are three ways to apply the hreflang attribute: HTML tags. Discover your competitors’ “linkable assets”. We wrote this beginner’s guide to help you understand some of the basics and where your time is best. Bottom Line: Ahrefs is an SEO tools suite with one of the best backlinks databases, a site crawler, a rank tracking engine, and a keyword tool that goes beyond anything in the market. Mainly, Ahrefs is used to analyze the linking profile. Ahrefs Keyword Research. How to Use Ahrefs Free Keyword Tool? Like their other free utilities, Ahrefs keyword explorer free version is straightforward. See what keywords your competitors rank for in search and how much traffic each keyword brings them. Harga berlangganan Ahrefs dapat bervariasi tergantung pada jenis langganan, frekuensi pembayaran, dan level akses yang akan dipilih. If you’re more interested in a clean, modern, simple interface, Ahrefs is clearly easier to work with. Backlinks (same as inbound links) are links to a particular web page or resource from other web pages. Majestic SEO is an SEO software tool that specializes in link analysis. This is the reason why these tools. Whether you are analyzing your own list of keywords or looking at the suggestions in Keywords Explorer, our Keyword Difficulty metric shows you the opportunities you can easily rank for. e. 13 Chỉ số và thuật ngữ trong Ahrefs. You also agree to: (a) provide true, accurate, current and complete information about yourself as prompted by any applicable Service's registration form (the "Registration Data") and (b) maintain and promptly. Here are 4 tips that should help you perfect your pronunciation of 'ahrefs': Break 'ahrefs' down into sounds : say it out loud and exaggerate the sounds until you can consistently. With that, we can move on to the next feature—the Content Explorer. You don't have to be an SEO pro to rank higher and get more traffic. It’s important not to make traffic projections based solely on the search volume for a target keyword. Common on-page actions include optimization. For example, say that you sell headphones online. Ahrefs offers four plans with monthly billing, with the option of annual billing, at a discount. Semrush offers a 16% discount if you pay in advance for a year. In. Step 4 – Make sure you can rank for the keyword. Ahrefsは、私たちのチームが毎日使っている実用的な洞察への扉を開いてくれ. That said, there are dedicated keyword research tools such as LowFruits. You can get lucky, but ranking in Google without proper targeting will be. As with the old toolbar, we still show the following metrics for pages and domains: Ahrefs Rank (AR); Ahrefs Domain Rating (DR);Ahrefs is used to do backlink analysis, keyword research, track positions of pages, and compare SEO visibility scores. Best Plan for Agencies and Brands. It’s called Ahrefs Webmaster Tools. Ahrefs - is one of the SEO tools used in the Search Engine Optimization and digital marketing industry. Updated: August 14, 2023 17 min read. Ahrefs maintains a record of known security incidents that includes description, dates and times of relevant activities, and incident disposition. Using data from the SEO tool Ahrefs, it was found that the most searched ‘how to pronounce’ term in America in 2022 was “acai”. Don't forget to save 20% on annual billing. The more and higher-quality dofollow referring domains a website has, the higher its DR is, and the closer its AR is to #1. Majestic has by far the cheapest paid plans: (Starting at only $50 per month. This selection of free SEO tools will help you with various SEO tasks, such as keyword research, on-page SEO, link building, and more. Pode até colocá-la como a página inicial nos. The Beginner’s Guide. Just type in a broad keyword like “drone,” hit “Find keywords,” and you’ll see the top 100 most popular keywords. We build products that are both meaningful and easy to use, and move fast to give our customers what matters most to them and to stay ahead of the game. The orphan page cannot be accessed from any place on a website but can be visited via an external backlink or direct URL. It provides data for keyword research, niche monitoring, and even research your. Adding your shared Ahrefs account to your SEO journey is an incredible ride to build proprietary database acquisition. URL Rating (UR) shows the strength of a page's link profile on a 100-point scale. What makes Ahrefs better than the competition? This video outlines 9 flex-worthy features that you won’t find anywhere else. Link Building: find the strongest backlink opportunities in a niche. تعتبر أداة Ahrefs واحدة من الأدوات الرائدة في مجال التسويق الرقمي، حيث توفر مجموعة شاملة من الميزات والوظائف التي تساعد المسوقين على تحليل وتحسين أداء مواقعهم على الإنترنت. You should note that Google Keyword Planner groups phrases and words with a similar meaning into one “bucket” and. " Remembering this simple pronunciation guide will help you confidently discuss Ahrefs with colleagues and clients. Apparently, they have the most active crawler among all SEO tools. Install Yoast’s SEO plugin. You’ll find thousands or even millions keyword ideas—complete with estimated. Here are the top reasons why you need them and the tools I use to improve my writing. 00 stars. You should see a Yoast SEO box. They include our own collection of free SEO tools, as well as a few select third-party tools that we trust. The 7 Best Ahrefs Alternatives. 1. g. In this post, we’ll cover four blog post templates to help you write great content faster, and when to use them. 随时从您的帐户设置中取消您的套餐。. Links from a page are called outgoing links (but at the same time, they are backlinks for the linked pages). Here are some types of indirect marketing: 1. 14 10K views 1 year ago #EnglishWithJulien This video shows you How to Pronounce Ahrefs, pronunciation guide. Outgoing links report with link highlighter and broken link. Master the art behind SEO success by learning how to use Ahrefs! Discover powerful strategies and features to boost your website’s rankings. So, when you say Ahrefs, it should sound like "ay-refs". Keyword Difficulty (KD) is an SEO metric that estimates how hard it would be to rank on the first page of Google for a given keyword. Ahrefs Keyword Explorer. In the case of step one —finding keywords with search. In other words, all the stuff you need to know to hit the ground running and start ranking higher in organic search. So, in this example, the “competitor” has a ranking of 80/100 – which is VERY good. ChatGPT for finding seed keyword ideas. How to say SemRush in English? Pronunciation of SemRush with 2 audio pronunciations, 2 meanings, 1 translation and more for SemRush. Standard and Advanced profiles. Ahrefs Has More Comprehensive and Up-to-Date Database of Backlinks. Our free keyword generator can help you discover 150 keyword ideas for (almost) any keyword. We strive to eliminate the mispronunciation of names by allowing you to learn how to. After using Ahrefs for 3 years, I can't imagine my work life without it. Ubersuggest is a keyword research and. Rezultatem jest wzrost sesji i przychodów o 170% rok do roku odkąd zaczęliśmy go używać. Tool Comparison. High-paying affiliates. 带有链接高亮和失效链接检查器的站. Ahrefs’ Paraphrasing Tool uses a language model that learns patterns, grammar, and vocabulary from large amounts of text data – then uses that knowledge to generate human-like text based on a given prompt or. After you’ve installed the plugin, you will be guided through. The source domain splits its rating equally amongst the domains it. A dofollow link is any link with no “nofollow,” “UGC,” or “sponsored” attribute. In the teaser video for Keywords Explorer 2. 3. Blog / Resources / Ahrefs Competitive SEO Research Tool Overview & Review. Ahrefs is a SaaS company. Ahrefs har en sektion der hedder “Content Explorer” som er mindst ligeså meget værd som deres evne til at finde backlinks, eller til at finde søgeord med deres “Keywords Explorer”. Think about it; there are only a handful of websites in the world with millions of backlinks (Twitter, Facebook, YouTube, etc. They have a database of 22. Ahrefs is aimed at larger companies and in-house marketers, whereas Ubersuggest is aimed more at entrepreneurs, small agencies, and solopreneurs. Therefore, if you want to test an SEO tool before using it, Semrush is a better option than Ahrefs. Note that on-page SEO refers to actions taken on the website, while off-page SEO refers to actions taken outside of the website. The quality, quantity, relevance, authority, and anchor text of the backlinks are one of. Once all your filters are applied, export the data to CSV. Overview: This Ahrefs review will show you how the program can improve your online presence by boosting SEO, keywords, and site ranking. Here’s an example:Learn how to use Ahrefs, the powerful SEO toolset, with this free online course. What people search (maybe). It does this by tracking the website’s progress and giving insights on how you need to improve it. . With Ahrefs, you can perform a variety of tasks such as competitor analysis, keyword research, and content optimization. The Lekwungen or Lekungen nation (natively lək̓ʷəŋən, often called the Songhees or Songish by non-Lekwungens) are an Indigenous North American Coast. Connect your Google Search Console to switch your Dashboard mode between Ahrefs data & GSC data. Here are 4 tips that should help you perfect your pronunciation of 'ahrefs': Break 'ahrefs' down into sounds: say it out loud and exaggerate the sounds until you can consistently produce them. Ahrefs shows you the complete picture of followed vs nofollowed links for any target. You'll use around 10 "credits" for sorting keywords but mostly pay for the same data/report. Full access subscription plans are divided into Lite, Standard, Advanced and Agency. 我们公司的SEO策略完全基于Ahrefs工具和教程。. The AhrefsBot crawls the web to fill the link database with new links and checks the status of existing links to provide up-to-the-minute data for Ahrefs users. Fail to use H1 tags and other headings properly and pages become harder to skim and digest. Hreflang is an HTML attribute that informs search engines about the multiple versions of a page for different languages or regions. Ahrefs Pte. According to the Meriam-Webster dictionary, this type of berry is pronounced ah-sigh-ee. And for good reason: it’s REALLY good. $0 of funding. You should let Ahrefs analyze your links so your SEO doesn’t suffer if Google isn’t impressed. " The "A" in Ahrefs is pronounced like the letter "A" in the English alphabet, and "refs" is. Najważniejszą rzeczą którą robi Ahrefs jest wspieranie swojego software’u świetnymi wpisami poradnikowymi na ich blogu i filmami kanale YouTube. New to Ahrefs or feeling a little lost? Start here ;) By Helen and 7 others22 articles. Monthly subscriptions starting at $99/month (personal) and $999/month (agency). Then you can remove all the keywords which don’t have a large number of searches. DR is measured on a logarithmic scale from 0 to 100, with the latter being the strongest. 50+ employees of whom 10 are marketers. For example, a video will be more conversational than a blog post.